Roy Williams to speak to Wake middle-schoolers at literacy event

Posted October 15, 2012 4:13 p.m. EDT

— University of North Carolina at Chapel Hill men's basketball coach Roy Williams is sending a message this week to Wake County middle school students: Read.

Williams will speak Thursday morning at Rolesville Middle School to more than 500 students from 10 Wake County middle schools at a Ticket to Reading Rewards rally, the Wake County Public School System said Monday.

The rally is part of a middle school literacy program that uses role models and incentives to encourage children to read.

The program is supported in part by the National Association of Basketball Coaches Foundation and a significant grant from Raleigh-based General Parts International Inc./CARQUEST.

As part of the program, local college athletes and coaches visit Wake County schools and gives away ACC basketball tickets to students.