How cyber criminals are using AI to create better scams

Scammers are using AI tools like ChatGPT to create more sophisticated scams. Kimberly Simon with Secure Network Administration breaks down how criminals' schemes are getting more realistic.
Posted 4/25/2025, 2:57:47 PM Updated 4/25/2025, 5:58:08 PM

IN THE FORECAST FOR TOMORROW

AND THE WEEKEND. AI TOOLS LIKE

CHATGPT GEMINI AND CLAW ARE

TRANSFORMING HOW WE WORK AND

COMMUNICATE.

>> BUT SCAMMERS ARE USING THE

SAME TOOLS TO CREATE SMARTER,

MORE BELIEVABLE SCAMS. KIMBERLY

SIMON OF SECURE NETWORK

ADMINISTRATION JOINS US NOW TO

BREAK DOWN 3 WAY CYBER

CRIMINALS ARE USING AI TO TRICK

PEOPLE. AND WHAT YOU CAN DO

TO STAY A STEP AHEAD. KIMBERLY,

GOOD TO SEE YOU AGAIN. GOOD TO

SEE YOU. ALL RIGHT. SO FIRST,

YOU WANT TO TALK I CRAFTED

PHISHING EMAILS. WHAT ARE THEY

AND HOW TO SPOT THEM? OH,

GREAT. SO CRIMINALS. I'M NOW

USING AI TO CREATE MORE

REALISTIC-LOOKING EMAILS.

YOU KNOW, BACK IN THE DAY YOU

COULD TELL AN EMAIL WAS FAKE

BECAUSE IT HAD BEEN BILLED OF

MISTAKES AND INACCURATE SAYS

LOTS OF BUT NOW EXACTLY.

BUT I ALLOWS CRIMINALS TO

CREATE MORE REALISTIC E-MAILS

THAT LOOK LIKE THEY'RE FROM

YOUR EMPLOYER.

>> YOUR BANK OR EVEN A

LOVED ONE.

>> JUST USING SOME LOGOS OR

IMAGES TO TO MAKE IT LOOK EVEN

MORE REAL. THEY'RE USING

INFORMATION THAT'S ALREADY BEEN

STOLEN ONLINE TO TRICK PEOPLE

INTO THINKING THAT IT IS A

LEGITIMATE EMAIL BECAUSE IT

HAS.

>> INFORMATION THAT IS

ACCURATE. SO WHAT WOULD BE SOME

RED FLAG THAT THEY DO LOOK

REAL. GREAT. SO LOOK OUT FOR

SOME RED FLAGS SUCH AS IN THE

EMAIL BEING A LITTLE BIT OFF.

SO TYPICALLY A SCAM, A WILL

CHANGE A WORD OR A LETTER OR A

NUMBER IN AN E-MAIL ADDRESS.

SO ALWAYS VERIFY THAT YOU'RE

LOOKING AT THE CORRECT EMAIL

ADDRESS AND THEN ANOTHER THING

YOU CAN DO IS VERY 5 AT THAT

PERSON. DID SEND YOU THAT

E-MAIL. SO BEFORE YOU CLICK ON

ANY LINKS OR DOWNLOAD ANY

ATTACHMENTS, MAKE SURE THAT

FROM A LEGITIMATE PERSON BY

COULD CHECK IN WITH THEM VIA

PHONE OR EMAIL. TAKE THE TIME

TO VERIFY, VERIFY, VERIFY.

OKAY. FROM EMAILS TO MAYBE, YOU

KNOW, VOICEMAIL TO VOICE CALLS.

ALL RIGHT. THOSE ARE NOW USING

PEOPLE'S VOICES AND THAT SOUNDS

REAL. OH, MY GOODNESS. AI

ALLOWS CRIMINALS TO NOW CLONE

PEOPLE'S VOICES. SO THEY CAN

TAKE SOMEONE'S VOICE JUST FROM

A FEW SECONDS OF AUDIO FROM

SOCIAL MEDIA VOICE COLE OVIDEO

COOL AND THEY USED THOSE VOID.

THOSE FAKE VOICES TO

IMPERSONATE LOVED ONES ASKING

FOR MONEY OR IMPERSONATE

BUSINESS EXECUTIVES ASKING FOR

SENSITIVE INFORMATION OR FOR

MONEY TO BE SENT TO PLACES.

SO IT'S IMPORTANT FOR PEOPLE TO

BE AWARE THAT JUST BECAUSE THE

VOICE SOUNDS REAL DOESN'T MEAN

YOU SPEAKING TO THE RIGHT

PERSON. OKAY. AND THEN WE'VE

BEEN HEARING ABOUT THE DEEP

FAKE VIDEOS AND FAKE PROFILES

THAT ARE OUT THERE AGAIN.

GOT TO BE CAREFUL. THOSE AND

VERIFY, CORRECT. SO DEEP FAKES

ALLOWED CRIMINALS TO CREATE

FAKE WEBSITES TO CREATE FAKE

SOCIAL MEDIA CAMPAIGNS AND

SOCIAL MEDIA ACCOUNTS SO THAT

PEOPLE ARE BEING TRICKED INTO

GIVING TO FAKE CHARITIES OR TO

INVESTING IN FAKE BUSINESSES OR

EVEN BUYING FAKE PRODUCT AND

THE WAY TO GET AROUND. THAT

IS TO DOUBLE CHECK. IF YOU ALL

GOING TO WORK WITH THE NEW

BUSINESS OR SEND YOUR SENSITIVE

INFORMATION, TAKE THE TIME TO

JUST DOUBLE CHECK THAT THEIR

REAL BUSINESS. LOOK AT THE

BUSINESS NUMBER. MAKE SURE THAT

YOU ON THE LEGITIMATE SITE AND

MAKE SURE THAT YOU'VE DONE YOUR

RESEARCH. LOOK AT THE REVIEWS

BEFORE YOU GIVE YOUR MONEY AWAY

AND CYBER CRIMINALS ARE HOPING

THAT PEOPLE ARE IN A RUSH OR

>> THEY ARE PREYING ON THEIR

EMOTIONS. RIGHT? YOU HEAR FROM

YOUR LOVED ONE OR YOU SEE

SOMEONE THAT YOU THANK, YOU

KNOW, INTEREST TO YOU THAT

YOU'RE NOT GOING TO TAKE THAT

EXTRA STEP TO VERIFY WHAT'S

GOING. OH, YEAH. PLAYING ON

URGENCY SO EASY. THAT IS A RED

FLAG LIKE THAT. IF THEY IS

URGENCY.

>> THEN I WOULD DOUBLE CHECK

THAT AND DON'T ACT ON PANIC

EVEN IF THE VOICE SOUNDS REAL.

>> KIMBERLY SIMON, ALWAYS GOOD

TO TALK WITH YOU. THANK YOU SO

MUCH FOR WALKING US THROUGH