Business

Under Armour CEO Kevin Plank defends Baltimore in an Instagram video

Posted July 29, 2019 8:45 a.m. EDT

— Under Armour CEO Kevin Plank is defending his company's hometown after President Donald Trump attacked Democrat Elijah Cummings, whose congressional district includes Baltimore, and criticized the city.

Plank posted an old commercial on his personal Instagram account Sunday showing Under Armour's adoration of the Maryland city.

He didn't mention Trump by name, but the intention was clear with his caption: "On behalf of the thousands of UA Teammates who proudly call Baltimore HOME... Work to be done but we are of this city and for this city," Plank wrote.

The one-minute commercial, originally released last year, points to an Under Armour website for We Will. Under Armour launched that marketing campaign in 2017 to become more engaged with Baltimore.

Trump ignited controversy on Saturday when he called the city "disgusting, rat and rodent infested mess" and attacked Cummings, who represents Maryland's 7th Congressional District. The tweets have sparked a reaction from city officials and politicians to defend the city and condemn Trump.

Plank has previously disagreed with Trump in public. He stepped down from Trump's American Manufacturing Council in 2017 after the president didn't directly criticize neo-Nazis, the KKK and other white supremacists at a Charlottesville, Virginia rally. "I think there is blame on both sides," Trump previously said and equated the white supremacists on one side with the "alt-left" on the other side.

"There is no place for racism or discrimination in this world. We choose love & unity," Plank wrote in a tweet.