Food

Rice Krispies Treats is making braille snack notes for visually-impaired kids

Kellogg's is introducing Rice Krispies treats with customized Braille stickers and recordable audio devices for parents and friends to share encouraging messages with children who are blind or visually impaired.

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Rice Krispies Treats is making braille snack notes for visually-impaired kids

Kellogg's is introducing Rice Krispies treats with customized Braille stickers and recordable audio devices for parents and friends to share encouraging messages with children who are blind or visually impaired.

Back-to-school season is nearing, and Kellogg's wants more children to have something special inside their lunch boxes.

The company has just unveiled "love notes" in the form of braille stickers and recordable audio boxes for Rice Krispies Treats.

The "love notes" braille stickers are heart-shaped to match the space on Rice Krispies writable wrappers.

Each braille sticker sheet includes eight phrases of encouragement and support, including "you're got this" and "love you lots."

For children who may not read braille, there are audio boxes with a snack inside that plays a 10-second pre-recorded message that can be recorded over 1,000 times.

The stickers and audio boxes were created in partnership with the National Federation of the Blind.

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