Billboard to track Raleigh's weight
Posted May 3, 2008 10:31 p.m. EDT
Updated May 4, 2008 7:40 a.m. EDT
Raleigh, N.C. — Mayor Charles Meeker unveiled the official billboard for the Raleigh Weighs In campaign on Saturday.
Fairway Outdoor Advertising's donated the billboard, which has a counter display that will show the total number of pounds lost by participants in the program. The billboard will be located on Capital Boulevard for the next two months.
The Raleigh Weighs In Campaign is a 60-day weight loss and healthy living challenge created by Meeker.
The mayor said he wants to increase awareness of the many local facilities and opportunities that can help people achieve a healthy, balanced lifestyle.
"There are many opportunities in Raleigh to be active," Meeker said. "In addition to a multitude of greenways and city parks, there are also plenty of outstanding fitness centers in the area. I am delighted to be an integral part of promoting a healthier Raleigh."
The campaign will focus on getting the residents of Raleigh to shed as many pounds as possible over the next 60 days.
Area sponsors have weigh-in sites throughout the city to assist participants keep track of their efforts, and many activities are scheduled throughout the next 60 days to increase the success of participants.
The city has also compiled a list of 12 tips for healthy eating and exercise.