Fortune Interactive Showcases Latest Search Engine Technology
Posted April 27, 2006 10:13 a.m. EDT
RALEIGH, N.C. — Fortune Interactive
is demonstrating its 3D means of analyzing online data as part of its search engine marketing service this week at the ad:tech trade show in San Francisco.
The SEMasphere Interface utilizes semantic technology analysis as developed by Fortune Interactive to examine a company's online competition, identify patterns and trends, and determining what search engine crawlers recognize as strongest supporting words. Fortune's semantic technology is known as SEMlogic.
"Fortune Interactive is bringing precision and accuracy to search engine optimization," said Mike Marshall, co-founder of Fortune Interactive and the creator of the SEM technology. "Our technology analyzes more than 100,000 data points of on- and off-page factors and evaluates a client's competitors as well as their link partners. It also possesses self-learning artificial intelligence technology that instantly adapts to changes in the competitive landscape as well as search engine algorithm updates."