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OVO Rolls Out Innovation Software Application

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, a recently launched company focused on helping clients drive innovation, is rolling out a software application designed to encourage, manage and evaluate ideas.

Called OVO Incubator, the software offers what the company calls a "collaborative portal" to support ideas from generation through implementation.

Incubator is part of a tool suite OVO is developing as part of its "Concept to Cash" process.

"Innovative firms have lots of great ideas. These firms suffer from the lack of a common, collaborative idea management and evaluation system," said Dean Hering, chief innovator of OVO. "Incubator helps capture ideas in a single system, provides the means for team members to "incubate" or add value to ideas and a configurable framework to evaluate ideas simply and consistently."