Melania Trump unveils her platform, tells kids to 'Be Best'
Posted May 7, 2018 10:54 a.m. EDT
WASHINGTON (CNN) — Melania Trump, nearly 16 months into her tenure as first lady, has at last revealed her formal platform: "Be Best." The comprehensive program will focus on three main points -- well-being, fighting opioid abuse and positivity on social media -- and is the culmination of the past several months of Trump's various public events, all of which centered around helping children.
"As a mother and as first lady, it concerns me that in today's fast-paced and ever-connected world, children can be less prepared to express or manage their emotions and oftentimes turn to forms of destructive or addictive behavior such as bullying, drug addiction or even suicide," she said during a Rose Garden event Monday.
"I feel strongly that as adults we can and should be best at educating our children about the importance of a healthy and balanced life," the first lady said.
Trump has in recent weeks experienced a significant surge in support, a new CNN poll revealed Monday, including among women and Democrats.
In a poll conducted by SSRS last week, 57% say they have a favorable impression of Trump, up from 47% in January. This is the biggest number Melania Trump has experienced in any CNN polling, and higher than any favorability rating earned by President Donald Trump in CNN polling history going back to 1999.
Twenty-seven percent of respondents have an unfavorable view of the first lady.
Variety has already been the approach in recent months; Trump's public events have touched on everything from helping children combat negativity, to dealing with the effects of opioid abuse on newborns and being nice while using social media.
Trump has visited children's hospitals, both here and abroad, and she has also visited schools, including one in Michigan last October, where she encouraged middle schoolers to practice understanding and self-confidence.
"I always believe that you need to treat each other with respect and kindness and compassion, but also stay true to yourself. Just listen to your heart, but be yourself," Trump told the children.
As recently as last month, the first lady hosted a smaller group of 12 kids at the White House for a listening session about the emotional issues they face in their lives, both at home and in school.
"Thank you in advance for sharing your stories and your thoughts about your struggles and triumphs. I want to help children everywhere be their best, so with your help, we can achieve positive results," the first lady said, before asking the children to go around and introduce themselves and tell her their favorite hobbies.
And in March, Trump convened a group of leaders from various tech companies, including Twitter, Facebook, Google and Snapchat, to talk about children and internet safety, including cyberbullying and positivity in social media.
During that meeting, the first lady appeared to indirectly address the elephant in the room: her husband's frequent use of name-calling in his tweets. Trump acknowledged for the first time her intention to move forward with the topic, despite what could be perceived as hypocrisy.
"I am well aware that people are skeptical of me discussing this topic," said Trump. "I have been criticized for my commitment to tackling this issue and I know that will continue. But it will not stop me from doing what I know is right."