The Art of Communication in Crisis


Sinclair Public Affairs is a North Carolina-based public affairs firm that has “the experience, connections, and know-how to manage image, reputation, and public perception.” The firm handles public affairs, crisis and situation management, and media relations for clients in various industries through branding and messaging strategy, relationship development, and media. The key to all of this is thoughtful and timely communication. Sinclair prides itself on being able to define targeted outcomes that drive solutions for its clients. Implementing strategies that connect people, technology, and messages, Sinclair is able to shift perception, build awareness, influence legislation, and protect brand reputation.