Make a virtual snowflake, help WakeMed
77kids by american eagle is wrapping up its WISH4SNOW holiday program. The company will donate $25,000 to eight children's hospitals, including WakeMed, if enough virtual snowflakes are made.Posted — Updated
The children's clothing store, which recently opened a Crabtree Valley Mall location, is inviting customers to vist its website to make "virtual snowflakes" stating their holiday wish. The goal is to create 100,000 snowflakes by Dec. 14. That's Tuesday. The site also features a free virtual snowflake-catching game.
Each customer who makes a snowflake will be entered into a sweepstakes for a $77 gift card that is being awarded daily along with the grand prize of a winter block party. If 100,000 snowflakes are made, American Eagle Outfitters, which owns 77kids, will donate $25,000 to split between eight hospitals, including WakeMed in Raleigh.
At last check, 91,371 snowflakes had been made since mid-November. So they're almost there. It takes just a few minutes to make a snowflake.