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Fayetteville pizzeria owner pleads guilty to identity theft

The owner of a Fayetteville pizza parlor has pleaded guilty to stealing his customers' credit card numbers, authorities said Tuesday.

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Mark Pinella
GREENVILLE, N.C. — The owner of a Fayetteville pizza parlor has pleaded guilty to stealing his customers' credit card numbers, authorities said Tuesday.

Mark Pinella, 38, pleaded guilty in federal court in Greenville to aggravated identity theft and unlawful possession of a firearm by a convicted felon. He will face up to 12 years in prison and a $500,000 fine when he is sentenced later.

Pinella owned Dino's Pizza, at 6107 Yadkin Road, and prosecutors said he used credit card numbers from more than 183 customers to ring up extra purchases that never occurred. Authorities didn't disclose the total value of the fraudulent purchases.

Fayetteville police shut down the restaurant in May 2009, and state Department of Revenue agents pored over the business' financial records.

Two other Dino's Pizza restaurants in Fayetteville are owned by other people, and police said they weren't involved in the scam.

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