Economic incentives approved for new Pinehurst Resort Hotel

Posted January 21, 2021 6:21 p.m. EST

— Pinehurst Resort is getting a new boutique hotel.

On Tuesday, county and village leaders approved economic incentive agreements for the new hotel, greenlighting the proposed $16.2 million capital investment

Detailed plans haven't been unveiled yet, but we know it will be on the Pinehurst Resort campus and offer 36 rooms.

Tom Pashley, president of Pinehurst Resort, told county leaders the hotel was a second component of the overall vision of the USGA's investment in a second headquarters in Pinehurst.

USGA is projected to generate at least $800 million in economic benefits to the state over the next 10 years; employ at least 35 new staff positions, and 50 positions overall, with an average annual salary of $80,000; in addition to hosting periodic championships in Pinehurst and other locations around the state.

Those plans were unveiled last fall, a business decision that Pashley described as an “unprecedented accomplishment” for Moore County that will generate decades of positive, local economic impacts.

The new resort hotel will likely mean more golf tournaments will be held at Pinehurst in the future, as the USGA stated intentions to name the Donald Ross masterpiece course as it first anchor site for future US Open Championships.

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