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City of Raleigh considers purchasing LED screen to attract visitors

The number of people who visited Wake County dropped by nearly a third last year, which was to be expected due to COVID-19. But that drop in tourism translated into serious financial losses -- visitor spending was down 43% in 2020.

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By
Keely Arthur
, WRAL reporter
RALEIGH, N.C. — The number of people who visited Wake County dropped by nearly a third last year, which was to be expected due to pandemic shutdowns. But that drop in tourism translated into serious financial losses — visitor spending was down 43% in 2020.

City of Raleigh leaders know they need to re-attract people to the downtown and they are doing that in some very creative ways.

From fun events like Galaxy Con and Brewgaloo, to full stadiums at Carter-Finley and Canes games, many events are back.

But the city still has a long way to go. A memo from Visit Raleigh on the state of tourism notes there was a 50% decrease in attendance at meetings and conventions due to health and safety concerns.

Officials considered City Plaza as one of the spots for a permanent screen, however officials did note the fact that there currently isn’t a blank wall for the screen to be mounted on.

A permanent screen would cost a million dollars and a mobile unit would cost $75,000. The screen would likely be 15 feet by 8 feet, officials said.

A more permanent screen would take longer to build but would be in the city for years to come.

“There’s a reason to want to do this, it’s to help activate the downtown and help our parks," said Raleigh Mayor Mary-Ann Baldwin.

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