Largest Hardee’s Franchise Operator Boddie-Noell Acquires 34 Restaurants

For first time, Rocky Mount-based company will own Hardee’s in city where chain was born.

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ROCKY MOUNT, N.C. — Boddie-Noell Enterprises has purchased 34 Hardee’s restaurants from the parent company Hardee’s Food Systems, the companies said Tuesday.

The 34 restaurants are spread across eastern North Carolina, including six in Raleigh.

The transaction also will add five restaurants in Rocky Mount to Boddie-Noell. It’s the first time Boddie-Noell, which is based in Rocky Mount, will own restaurants in the city where the chain was born.

Financial terms were not disclosed.

As part of the deal, Boddie-Noell also agreed to open eight new franchises over the next five years, according to Hardee’s Food Systems, which is based in California. The parent chain is selling off 200 of its holdings across the country.

Boddie-Noell has operated Hardee’s restaurants for 45 years.

“This is a big day for Boddie-Noell and our employees because it propels us into the next phase of our company’s expansion with a brand that has momentum and potential for more growth,” said Bill Boddie, Boddie-Noell’s president and chief executive officer, in a statement.

Boddie-Noell is the biggest franchise holder in the Hardee’s chain with 343 restaurants in four states.

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