Billboards to encourage NC drivers to change habits

.

>>> THIS IS A NEW CAMPAIGN

TODAY.

THIS IS THE ANNOUNCEMENT AND

JOINS US NOW FOR A CLOSER LOOK

TO PROTECT THE ENVIRONMENT.

>> HI, BRUCE.

>> GOOD AFTERNOON, BILL AND IS

THAT MICHELLE OR KELCEY.

>> KELCEY, GOOD AFTERNOON.

>> YOU KNOW, THE CAMPAIGN

TARGETS 24 COUNTIES.

MANY OF WHICH ARE IN AND AROUND

THE TRIANGLE AND THIS MORNING,

SEVEN BILLBOARD DESIGNS WERE

UNVEILED AND THEY WERE RIGHT

HERE BEHIND ME AND THEY ARE

AIMED AT REDUCING

TRANSPORTATION RELATED

EMISSIONS IN COUNTIES WITH AIR

POLLUTION CONCERNS.

>> JOINING US NOW.

WITH THE NORTH CAROLINA SOLAR

CENTER.

>> THANK YOU FOR JOINING US.

>> YOU TOLD US BEFORE, THE AIR

QUALITY IN NORTH CAROLINA IS

IMPROVING.

SO, WHY IS THIS CAMPAIGN

NECESSARY.

>> THIS IS IMPORTANT.

TRANSPORTATION IS THE NUMBER 1

SOURCE OF OUR AIR QUALITY

KEARNS IN THE URBAN AREAS.

AND HAVING THIS RELATED TO

DRIVING.

AND EFFORT SUCH AS PRODUCED

FUEL AND CHANGING YOUR DRIVING

HABITS TO SAVE MONEY IS GOING

TO REDUCE EMISSIONS.

>> THIS IS IN AN AROUND THE

TRIANGLE.

AND WHAT IMPACT WOULD YOU

EXPECT THIS TWO YEAR CAMPAIGN

TO HAVE?

>> IT WILL RAISE AWARENESS.

MANY PEOPLE IN NORTH CAROLINA

DON'T KNOW THAT WE HAVE

RENEWABLE FUEL PRODUCED HERE.

WE HAVE FIVE DIESEL PLANTS.

PEOPLE MIGHT NOT BE AWARE THAT

THEY CAN USE ALTERNATIVE FUEL

LIKE PROPANE AND GAS TO SAVE

MONEY.

UP TO $2 A GALLON.

MANY PEOPLE ARE NOT AWARE THAT

BY REDUCING THE FEED IN WHICH

THEY DRIVE.

THEY CAN SAVE UP TO 25 CENTS

PER GALLON PER 25 MILES AN

HOUR.

>> THANK YOU VERY MUCH FOR

JOINING US.

>> VERY INTERESTING.

AND CAMPAIGN.

AND TWO YEARS STARTING TODAY.

>> RIGHT.

WE ARE LOOKING FORWARD AND IT

IS THE NEXT COUPLE OF DAYS.

>> I THINK THEY WILL PICK OUT

THE SIGHTS.

>> BACK TO YOU.

>> LIVE IN RALEIGH, THANK YOU,