5 On Your Side

Company to Stop Trying to Get Around Do Not Call List

Posted September 4, 2007 7:40 p.m. EDT

— A direct-to-consumer bed seller will change its selling tactics after being accused of tricking consumers off the Do Not Call Registry.

The North Carolina attorney general's office said the contest entry forms Craftmatic mailed to people included information authorizing the company to call them about products. So consumers who signed up for the contest, inadvertently, also signed up to receive telemarketing calls from Craftmatic, even if they had their telephone number listed on the Do Not Call Registry.

“Tricking people into signing away their right to stop telemarketing calls isn’t the way to do business,” said Attorney General Roy Cooper in a statement Tuesday. “Telemarketers should respect the wishes of people who’ve made it clear they don’t want these calls.”

Under an agreement signed last week, Craftmatic must make it clear on future mailings that signing up for the contest will result in telemarketing calls. Craftmatic must also stop calling people when asked even if the consumers’ numbers are not on the Do Not Call Registry.

The agreement came about after nine consumers complained to the attorney general about getting unwanted telemarketing calls from Craftmatic.

Approximately 4 million North Carolina phone numbers have been placed on the Do Not Call Registry since it began in 2003. Consumers can add their home and mobile telephone numbers to the list by going to www.nocallsnc.com or calling 1-888-382-1222 from the number they wish to register.

To report telemarketers that break the law, call 1-877-5-NO-SCAM or go to www.nocallsnc.com to fill out a complaint form.