Radio Station to Switch from Country to Sports Talk
Posted August 2, 2007
Raleigh, N.C. — WCMC-FM will change its format this fall from country music to sports-talk.
The station, which has been known as 99.9 Genuine Country, picked up the radio rights to Carolina Hurricanes games in June.
Officials with station owner Capitol Broadcasting Co., said the move is part of an effort to consolidate Capitol's sports interests. Sister station WRAL-FM also recently picked up the radio rights to North Carolina State University football and basketball games.
WCMC will become part of Capitol's sports division, which also includes the Durham Bulls baseball team. The station's studio will eventually move to WRAL-TV so television, radio and online sports coverage are located together, officials said.