Local News

New Name May Be In Store For Durham Freeway

Posted April 29, 2004

— The Durham Freeway may be getting a new name.

Jim Goodmon, the chief executive officer of Capitol Broadcasting Co., which is heading up the

American Tobacco Project

in Durham, wants the freeway renamed Innovation Highway.

Goodmon said the new name would better capture the spirit of N.C. Highway 147, since it links more than 100 businesses and two universities.

The proposal has several more steps to pass through before it goes to the state Department of Transportation. Capitol Broadcasting Co. owns WRAL.

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