A research group launched a 12-county roadside travel survey on Monday that researchers hope will help develop long-range transportation plans and identify transportation priorities for central North Carolina.
Over the next four weeks, surveyors will randomly stop drivers during daylight hours along roadways and ask them questions about their driving habits. Locations have been chosen in Chatham, Durham, Franklin, Granville, Harnett, Johnston, Lee, Nash, Orange, Person, Vance and Wake counties.
Monday's surveys occurred on N.C. Highway 70 just east of Mebane in Orange County, but surveyors would not give exact dates and locations for future surveys, because they don't want to influence driver behavior.
Questions cover the motorists' trip origin and destination, as well as their general purpose of travel. Surveyors do not record personal information, and only a small percentage of motorists will be surveyed. Each survey lasts only a couple of minutes.
The survey is being administered by the Institute of Transportation Research and Education at North Carolina State University in partnership with the North Carolina Department of Transportation, Triangle Transit Authority, Capital Area Metropolitan Planning Organization and Durham-Chapel Hill-Carrboro Metropolitan Planning Organization. ITRE has contracted with the land planning firm Kimley-Horn and the ETC Institute to conduct the surveys.
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