Cary, N.C. — Despite a tasty menu, the family run local franchise Firewurst has decided to close its doors.
Owners Bill, Chas and Dan Morgenstern made the announcement on the restaurant's Facebook page Monday morning.
"After nearly 3 years of toil and sacrifice to build a local brand that could ultimately become a national franchise, we have come to the conclusion that our brand is not in line with today’s culinary trends and therefore not sustainable. While we were gaining traction and showing strong growth this year, the World Health Organization’s (WHO) report regarding processed meats seriously diminished our ability to continue forward with our mission. While Firewürst products were made from the finest fresh ingredients, our business suffered nonetheless. We will dearly miss our team members, loyal customers, and the community we sought to serve."
Firewurst had three locations – two in Cary and one in Brier Creek in Raleigh. The North Harrison Street location in Cary near Bass Pro Shop will remain open for a limited time to honor outstanding coupons and MyMeister claims.
Owners were clear that the restaurant was not going bankrupt and all vendors and debts will be paid. All employees will be paid in full with a small severance.