Log in to WRAL.com with one click using your favorite social network:
OR
Log in using your WRAL.com account:



Wrong email/password combination.

Forgot password?

Register with WRAL.com using your favorite social network:
OR
Register for a WRAL.com account using our web form.

4:08 a.m. • 5-23-13

Weather Forecast for Raleigh

  • Today: Thunderstorm.
    • Hi: 83° F
  • Fri: Partly Cloudy.
    • Hi: 74° F
  • Sat: Clear.
    • Hi: 72° F

Other Locations

> 7 Day Forecast

Doppler Image
Go Ask Mom
Alphabetown USA
print friendly

Father's plan to write novel turns into picture book series called Alphabetown

Published: 2012-06-17 20:45:00
Updated: 2012-06-17 20:45:00

Ryan Mayer's original plan was to write a mystery novel for adults influenced, in part, by his experience as a police officer in New Jersey.

Mayer got to work on the book when he was on leave from his job in 2008 to recuperate from a serious arm injury. He'd spend 10 to 12 hours a day with his laptop, punching away at his book. His three daughters, all six and under at the time, wanted in on the fun too. So he put them to work on their own book.

It started with colored paper and crayons until one of his daughters complained they wanted to make a real book - not one with construction paper pages.

So they decided to take it another step and make writing a book a family project. The family, including mom Nicole, a substitute teacher, talked about the important parts of a story and started writing it together.

They contacted an old friend, Russ Simmons, who had done graphic design work for the couple when they owned a nutrition store. He created colorful, cartoony pictures for the book, which personalized the letters of the alphabet. The Mayers printed four copies of that first book as a keepsake for their kids. They expected it would end there.

But during a trip through a New Jersey mall to give one of the books to Simmons, a woman stopped Mayer and asked him where he got the book. She flipped through the pages, complimenting the story and illustrations. That's when Ryan wondered if maybe the family wasn't on to something.

That moment was the unofficial beginning of Alphabetown USA, a series of books that focus on letter recognition, early reading skills and life lessons and published by the couple, who now live in Rolesville.

Nicole sat down and edited the original book, sharing it with teachers and staff at children's bookstores for critiques. They made a lot of changes, but also got a lot of positive feedback for what became "Where is Ziggy." The couple even sent it to the New York Book Festival where it received an honorable mention in 2009 for best new children's book.

The Mayers looked for somebody to publish the book but, as they say, got "a million rejection letters." Then Ryan was laid off from his job as a police officer in June 2010.

Hoping to make book writing a business, on their own, the couple printed copies of "Where is Ziggy," which tells the story of Ziggy, the missing letter Z and why he's so important. They traveled to festivals and other events to get the word out about the book. But, the family, like so many in the last few years, struggled.

They eventually moved to Rolesville, hoping for a fresh start and a job for Ryan though, so far, one hasn't come. Ryan and Nicole hope the book series will take off.

Last Christmas, they got a big boost. A family friend and business owner took a look at "Where is Ziggy" and agreed to invest in the business. The money has allowed the Mayers to print three more books - "Hannah's Homework" and "Catena Goes Camping." A fourth book - "Madison's Magical Adventure" - will come out next month.

Their three daughters - nine-year-old Hannah, seven-year-old Madison and six-year-old Ava - help come up with story ideas and write. They also participate in book readings. The Mayers also have an 18-year-old son.

It's been fun," Mayer said. "It's created a lot of grays. It's stressful, but it's been fun. Especially for the kids to be involved."

The book is now sold at some Barnes & Noble locations and its online store, along with specialty stores in New Jersey and North Carolina. And the Mayers have teamed up with charities, including Alex's Lemonade Stand, to donate some proceeds from their books.

The Mayers have more to come, including a possible spin-off. They've formed their own publishing company, Beaner Books, and are considering helping other writers.

For the family, writing the stories together is the part they most look forward too.

"The writing - that's the fun part," Nicole said.

For more about the series, go to Alphabetown's website and watch my video interview with Ryan and Nicole Mayer.

The Mayers also have launched a Kickstarter campaign to raise $7,000 to publish additional books. Click here for details.

Go Ask Mom features moms (and, in June, dads) every Monday.

 

Read More Posts from this Blog

0 Comments


WRAL.com welcomes your comments on this story. All comments are moderated prior to publication based on our posting guidelines. Please review them prior to posting and if your message is not approved.

This story is closed for comments. Comments on WRAL.com news stories are accepted and moderated between the hours of 8 a.m. and 8 p.m. Monday through Friday.


Video

 
  • The students and staff at Cedar Fork Elementary star in a music video to capture their journey of learning for this year. The lyrics…

  • Leeann Eagle talks about her business creating personalized and appliqued apparel for kids.

  • Check out the scene at our big playdate featuring Artspace, Lil' Chef, the Chick-fil-A cow, Rissi Palmer, the Wake County Sheriff's…

  • Cristin DeRonja, director of the SAFEchild Advocacy Center and a Raleigh mom of four, tells us that listening to your children is…

  • LeeAnn Donnelly of Biltmore talks about the estate in Asheville and spots that families shouldn't miss when the visit.

  • Anna Norton, a Cary mom, talks about her journey with Type 1 diabetes, her involvement in Diabetes Sisters and the nonprofit's…

  • The city celebrates the grand reopening of its historic carousel on Saturday, April 20.

  • Julie Stoner, a Raleigh mom of two, will compete in her first Boston Marathon on Monday.

  • Go Ask Mom editor Sarah Lindenfield Hall talks with WRAL about preparing for a half marathon and how running can help moms stay…

  • Cristin DeRonja of SAFEchild in Wake County talks about the agency's program called Funny Tummy Feelings, which teaches kids skills…

  • Mary Poole, Artspace executive director, talks about the collection of artist studios and galleries in downtown Raleigh and why it's…

  • Beatrice Diaz, a mom of four in Chapel Hill, talks about her business Absolute Joy.

  • The best part about the playground at north Raleigh's Optimist Park is it's in the shade. And when the kids get too hot, you can just…

  • Cristin DeRonja, director of the SAFEchild Advocacy Center, talks about the programs offered at the Wake County nonprofit.

  • Cristin DeRonja, director of the SAFEchild Advocacy Center in Raleigh, talks about the four kinds of child abuse and what you can do…

  • Robyn Bennai and Liz Lemons, Raleigh moms, talk about their venture - shopbidgive.com - which provides an online home for silent…

  • Buffaloe Road Athletic Park, home to the Buffaloe Road Aquatics Center, also features a small playground.

  • Rosalind Baglio, manager of the Chapel Hill boutique, talks about what the store offers. It's part of the Women's Birth & Wellness…


GoAskMom Camp Guide promo 320x110