WRAL SmartShopper

WRAL SmartShopper

Lidl opened in Rockingham today, July 20

Posted July 20

Lidl store front

Lidl's 9th North Carolina store opened in Rockingham on July 20 and multiple stores are opening in Virginia and South Carolina in the next two weeks!

The new store in Rockingham, NC is located at 705 US 74 Business East. It opened at 8:00 am on July 20, immediately following a ribbon-cutting ceremony with Mayor Steven Morris at 7:40 am. See below for the Grand Opening events.

Stores opening on July 20 include:

Rockingham, NC at 705 US 74 Business East

Norfolk, VA at 6440 N Military Hwy

Spartanburg, SC at 2200 East Main Street

Stores opening on July 27 include:

Chester, VA at 11701 Iron Bridge Road

Richmond, VA at 12151 W. Broad St

North Chesterfield, VA at 1311 Mall Drive

Richmond, VA at 5110 S. Laburnum Ave

Also starting Thursday, July 20, all Lidl shoppers will be able to indulge in Lidl's 'Italiamo' - a range of Italian themed items featuring authentic specialty food products straight from Italy. See below for highlighted items, in-stores only while supplies last. Snack items include bruschetta toasts in assorted flavors ($1.99), cookies with cocoa hazelnut filling ($1.49) and pizza crackers ($1.79).

The Rockingham grand opening celebration includes:

* First 100 customers to arrive at the Rockingham store get a chance to win up to $100 in Lidl gift cards

* Complimentary Lidl reusable bag, while supplies last

* Free sampling of Lidl products

* Games, activities, prizes and more during the weekend

Store hours: 8 a.m. to 9 p.m. Monday-Sunday.

Coupon Policy: Lidl stores do not accept Manufacturer's Coupons. They do offer store coupons on the Lidl app.

Forms of Payment: Lidl will accept cash, credit cards, debit cards. They do not accept checks.

Bags: Bring your own bags. They do not offer free bags. During the 4-day grand opening celebrations, they are giving away reusable bags, while supplies last.

Carts: You do not have to bring a quarter to rent a cart like you do at Aldi.

Sales: Lidl offers new Fresh 5 specials each Thursday and Monday including three fresh fruits and vegetables and two meats that are deeply discounted. They also have new themed specials offered weekly starting on Thursdays.

From the Lidl Press Release:

Lidl will offer a simple and efficient approach to grocery shopping, which will mean huge savings for Lidl shoppers. When entering a store this summer, shoppers can expect to get top quality goods and groceries at up to 50 percent less than other supermarkets in the United States*. They can also expect to see the following:

Newly-Built, Beautiful Stores and Easy-to-Shop Layouts: All Lidl stores opening this summer will be newly constructed facilities, featuring a manageable, easy-to-shop layout of 20,000 square feet with only six aisles.

Fresh Baked Goods: Customers will be greeted each day with the smell of Lidl’s top-quality breads and pastries, which are baked fresh throughout the day. A bakery will be located at the entrance of each store.

Healthy, Sustainable Choices: Lidl is committed to offering a wide range of healthy and sustainable options. All fresh and frozen seafood in Lidl’s everyday assortment will be certified sustainable by either the Marine Stewardship Council (MSC), Best Aquaculture Practices (BAP), or the Aquaculture Stewardship Council (ASC). Lidl’s high quality private label products will not have certified synthetic colors, added MSG or partially hydrogenated oils (PHOs) containing trans fats.

Organic and Gluten-Free Options: Lidl will carry a variety of organic and gluten-free items including organic fruit, vegetables, meat, dairy, and packaged food items, which will all be available at the lowest possible prices.

Lidl’s Top Quality Products: About 90 percent of the high quality groceries available at Lidl will be exclusive brand products. Each product on Lidl shelves will be rigorously tested to ensure that it meets our high quality standards. Several items have already won acclaim in the United States, including award-winning cheeses recognized in the 2017 Los Angeles International Dairy Competition, and a range of baby products that have earned the Parent-Tested, Parent-Approved seal of approval.

Lidl Surprises: Lidl offers an ever-changing selection of non-food products each week that will be in stores for a limited time. The selection will include fitness gear, small kitchen appliances, toys, and outdoor furniture, among other non-food items.

Store Hours: Lidl is open during prime shopping times. Stores will be open from 8 a.m. to 9 p.m. Monday-Sunday.

*Based upon a price comparison of comparable products sold at leading national retail grocery stores.

About Lidl

Lidl operates more than 10,000 stores in 27 countries throughout Europe, offering customers the highest quality fresh produce, meat, bakery items and a wide array of household products at the lowest possible prices. Lidl first established its U.S. headquarters in Arlington County, Virginia in June 2015. Since then, it has announced regional headquarters and distribution centers in Spotsylvania County, Virginia; Alamance County, North Carolina and Cecil County, Maryland.


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