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scientists find that low self-esteem & materialism goes hand in hand

Published Jul. 8, 2009
Views: 1092

I thought this would be a fun topic of discussion, given that cap and trade and health care is going to take all of our nice things away...

" 'Advertising has us chasing cars and clothes, working jobs we hate so we can buy sh** we don't need.'

~From the movie Fight Club, based on the novel by Chuck Palahniuk

A Galaxy classic...with a recession going full force, we thought this feature might help ease the pain.

Researchers have found that low self-esteem and materialism are not just a correlation, but also a causal relationship where low self esteem increases materialism, and materialism can also create low self-esteem. The also found that as self esteem increases, materialism decreases. The study primarily focused on how this relationship affects children and adolescents. Lan Nguyen Chaplin (University of Illinois Urbana-Champaign) and Deborah Roedder John (University of Minnesota) found that even a simple gesture to raise self-esteem dramatically decreased materialism, which provides a way to cope with insecurity.

"By the time children reach early adolescence, and experience a decline in self-esteem, the stage is set for the use of material possessions as a coping strategy for feelings of low self-worth," they write in the study, which will appear in the Journal of Consumer Research.

The paradox that findings such as these bring up, is that consumerism is good for the economy but bad for the individual. In the short run, it’s good for the economy when young people believe they need to buy an entirely new wardrobe every year, for example. But the hidden cost is much higher than the dollar amount. There are costs in happiness when people believe that their value is extrinsic. There are also environmental costs associated with widespread materialism.

In the book “Happiness: Lessons From a New Science”, Richard Layard exposes a paradox at the heart of our lives. Most of us want more income so we can consume more. Yet as societies become richer, they do not become happier. In fact, the First World has more depression, more alcoholism and more crime than fifty years ago. This paradox is true of Britain, the United States, continental Europe and Japan.

Statistically people have more things than they did 50 years ago, but they are actually less happy in several key areas. There is also the considerable cost of what materialism does to the environment. We don’t yet know what final toll that could take in terms of quality of life and overall happiness. What many people don’t understand is that if we want to save the environment then at some level we have to buy and consume less. We don’t need to buy so much bottled water, for example. Studies have shown it’s usually not any purer than city tap water, which doesn’t leave mountains of plastic bottles strewn across the nations landfills. It also wastes energy and resources to make those plastic bottles and the many other unnecessary things that both youth and adults alike believe they need to have in order to enjoy life and feel good about themselves.

Mad Magazine summed it up with the statement, 'The only reason a great many American families don't own an elephant is that they have never been offered an elephant for a dollar down and easy weekly payments.' "

Continued, HERE.

Filed under: Shopping




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If money can't buy you happiness, then you're shopping at the wrong store.

If having money is so bad, how come Obama wants to give it to people that didn't work for it?

I don't need money to buy me happiness. I'm already happy. I need money to buy me stuff I don't need but want.

Well, dang. I thought I was so good to myself because I was vain and loved myself. Now I have to deal with the fact that I may have low self esteem.....bahahahaha!

I've heard this as well. People who cling to "stuff" sometimes do it as a proxy for the personal self-worth they don't feel inside. Makes perfect sense. I've gotten better at throwing clutter away in the last few years...maybe my self-esteem has improved. :-)

hummm very interesting...can agree with some ...kids now a days are so spoiled. If they don't keep that style of living then they are depressed. I've seen it already, they have to have the best cause Mommy and Daddy always gave them everything.

I believe there's a lot of truth to this blog. I believe when people feel empty inside, they try to fill whatever void they have with material possessions. That probably creates depression when they realize it is not making them happy.

Happiness starts on the inside. Be happy with what you have. Be happy with less. It's refreshing! We are almost completely out of debt (including the home mortgage). The thoughts of no debt (even if we have less "stuff") is very refreshing.

So, the poor are actually happy? Which means we shouldn't be trying to get them out of being poor.

I'm not a cluttered person. I do treat myself. I treat my children. BUT....we also live frugally. We live better than any other couple our age that we know. We live within our means, we drive what we can afford, and we apply our money to our debts in such a way that it saves us in the long run.

We have more because we are more thoughtful in what purchases we make. We do not waste time or money on things that cannot benefit us as a family unit, and do not have many things that others supply their children with. Rather than having thousands of dollars worth of electronic artillery in our home, and having the latest and greatest of the newest that just came out, we opt for things that allow us to go out and enjoy each other as a family....like our little place away from home, and our boat. We pay no more for that than most of our friends do on their car payments. What's funny is the jealousy. I'd rather own coastal property than a 2010 truck. Some people just don't get it.

Remember that commercial with the guy smiling riding the lawnmower on the front yard in front of the perfect house and nice family?

"I'm in debt up to my eyeballs!"

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