WRAL SmartShopper

WRAL SmartShopper

Food Lion offering home delivery in Raleigh and Durham

Posted July 1

Food Lion has just started offering home grocery delivery for select Raleigh and Durham zip codes.

The first home delivery is free!


Food Lion announced today that it will offer the grocery delivery services in the Raleigh and Durham, N.C., area in partnership with Instacart. They began offering this service in Charlotte last month. With the new service, customers will be able to order and receive their groceries in as little as an hour.

"As part of our ongoing commitment to making grocery shopping easy, Food Lion is proud to partner with Instacart in the Raleigh and Durham market," said Keith Nicks, vice president of customer engagement at Food Lion. "Through Instacart's speedy delivery service, our customers can enjoy fresh, quality groceries at the affordable prices they expect from Food Lion, now at the convenience of their doorstep."

The Raleigh and Durham, N.C., delivery area includes zip codes 27605, 27601, 27608, 27609, 27607, 27612, 27615, 27560, 27513, 27511, 27518, 27606, 27701, 27514, 27707, 27705, and 27510.

Customers can shop using Food Lion's website at www.foodlion.com/homedelivery or the Instacart app.

If you link your personal MVP card to your Instacart account, you will receive the Food Lion weekly savings specials, including MVP discounts. And Food Lion customers using Instacart for the first time will receive their first home delivery fee for free.



How Instacart Works


1. Go to www.foodlion.com/homedelivery or the Instacart app on your iPhone or Android device.

2. Enter your zip code and Food Lion store location.

3. Add items to your virtual cart, and then choose a delivery window (within one hour, within two hours, or some scheduled time in the future) and check out.

4. An Instacart Personal Shopper accepts the order on his/her smartphone, uses the Instacart shopper app to guide them through shopping, and then delivers the order to you in the designated delivery timeframe.

Fees

The fees vary depending on delivery time and amount of order.

Regular orders that are $35 or more have a $5.99 delivery fee.

Regular orders that are less than $35 have a $9.99 delivery fee.

One hour orders that are $35 or more have a $7.99 delivery fee.

One hour orders that are less than $35 have a $11.99 delivery fee.

There is also an Instacart Express option for an annual fee that makes orders of $35 or more scheduled for 2 hours delivery free.

The busiest delivery times may include an additional fee.

According to the Instacart website, a 10% tip is added to all orders but that number can be changed by the customer, if desired.

Coupons: Customers will not be able to use manufacturer's or digital coupons with the home delivery option at this time.

What do you think? Is this a service you will try?

20 Comments

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  • itsbetteronthebeach Jun 30, 9:23 a.m.

    AMOMOFTWO, you make an excellent point about sticking to lists. I got thinking about this last night. I NEVER stick to my list and always end up buying extra. I used Instacart again yesterday (I am in the midst of house renovations, and just didn't want to take the time out to go to the stores). I felt bad about "being lazy" and paying the tip & delivery fee, but I did it. Then late yesterday I headed over to Aldi to grab a particular item that Instacart didn't have, and ended up with 3 bags of groceries that I bought on impulse. When I Instacarted, I ordered exactly what I knew I was out of, no extra "ooo, that looks good" purchasing. So even though I'm paying a little extra to use the service, it might just end up saving me some money. Now let's get Aldi and Trader Joe's on board with this service!!

  • Amomoftwo Jun 30, 7:37 a.m.

    I tried the new InstaCart Food Lion delivery service and it was great! The ease of placing my order was simple, and quick. It was easier to find items on the FL order than on the HR order system. I simple typed in the item including brand if desired and the exact item popped up. By entering my MVP #, I received the same discounts as at the store. The delivery window offered several choices and my delivery was actually 20 minutes early!! Driver was polite and offered to carry the items into my home. I will definitely be ordering again and probably signing up for year long service. This is a winner in my book!

  • Amomoftwo Jun 22, 12:55 p.m.

    I also think this will help compete against Amazon Prime Now....which has a very limited list. The only bread on their list is organic~not my choice.

  • helloworld Jun 21, 9:36 p.m.

    MT.NET you are awful to say that. Hope you never have to experience anything "poor"

  • MT.Net Jun 21, 8:55 p.m.

    Looks like many of the poorer neighborhoods around Raleigh - you know, the ones in the food deserts - will be going without...

  • helloworld Jun 21, 8:48 p.m.

    Foodlion carries the same brands as the other grocery stores...and not as expensive. Not sure about the comments saying it carried inferior products. unfounded....

  • Amomoftwo Jun 21, 6:39 p.m.

    I am so excited about this service! I am a weekly user of HT Online Shopping and it has been a great experience for me and saved me tons of time. I travel for work and can place my order from my hotel and pick it up on the way home. Now I don't even have to do that! I actually prefer Food Lion meats over HT or Lowes. MY FL is not customer friendly so I am happy to not have to visit the store....and it does save me money as I am not good at sticking to a list. I always find a few extra things that up the total bill. Definitely worth it to me! I can't wait to hear about other's experience with this service.

  • Gator Girll Jun 21, 2:32 p.m.

    This would work well for me. I had surgery at the beginning of May and am still not able to drive and can only leave home with someone to accompany me on a rare occasion. My DH has learned more about grocery shopping than he ever wanted to know. He has been so very helpful but he still has a way to go. (Don't get me started on coupon use or remembering to take my reusable bags with him.) This service would help me out greatly so I could order exactly what I needed at the time and not have to take DH away from work or stress him out trying to find smoked sausages or the like. 😊

  • Lulu77 Jun 21, 2:21 p.m.

    So I just logged in and Instacart gave the Express service free for thirty days! Bonus! You can also refer friends, giving them $10 in credit off their order (min order?) and you get $5 when they place an order. Might be good for when you or kids are infirm, elderly and/or have no transportation, or have a party and need last minute supplies. I think am going to use this service for my elderly single parent.

  • Lulu77 Jun 21, 2:15 p.m.

    So, I just logged in and got 30 days Instacart Express free. Apparently, you can even refer friends giving them $10 and you get $5 for each one that uses the service). The only disadvantage I see so far is that I can't use coupons, but that's okay considering the substantially smaller delivery fee.

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